The Customer Focused Entrepreneur

Latest Podcast Episodes

Ep. 67 – Pascal Guyon “For me the ultimate thing is trying to find ways that make people have “Aha” moments and realize that anything is possible.”

Pascal Guyon is a multi-platinum music producer who contributed to 3 Grammy nominations. He’s also a programmer, a social media strategist, and a speaker.

3 facts about Pascal:

I am proud to have contributed to 3 Grammy nominations and to over 15 million albums sold worldwide
I have served as a mentor to 10,000’s of artists and business owners worldwide, through my video game, speaking en-gagements and education programs
I have also helped some of the most disruptive brands in transportation, cryptocurrency and food dominate social media

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Ep. 66 – Mark Schaefer “Marketing is sick right now. It’s too tech-centric instead of human-centric… If you don’t have customers, you don’t have a business.”

Mark W. Schaefer is a globally recognized author, speaker, podcaster, and business consultant who blogs at {grow} — one of the top five marketing blogs of the world.

He teaches graduate marketing classes at Rutgers University and has written six best-selling books, including The Tao of Twitter (the best-selling book on Twitter in the world) and The Content Code, named by INC. magazine as one of the top five marketing books of the year, and his new book KNOWN: The handbook for building and unleashing your personal brand in the digital age.

Mark also wrote the classic first book on influence marketing, Return On Influence. His many global clients include Pfizer, Cisco, Dell, Adidas, and the US Air Force.

He has been a keynote speaker at prestigious events all over the world, including SXSW, Marketing Summit Tokyo, and the Institute for International and European Affairs. He has appeared as a guest on media channels such as CNN, The Wall Street Journal, The New York Times, and CBS News.

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Ep. 65 – Nate Bailey’s key success factor: “I’m committed! When I say I’m going to do something, you can count on me. I will not give up until it becomes a reality.”

Nate Bailey is a natural leader; he is a best selling author, a renowned coach, and a speaker who knows how to reach and impact an audience.

Nate served the country a lieutenant in the United States Army.
He has built multiple successful businesses, in the areas of insurance and real estate. He recently fulfilled his long-time dream of selling his insurance agency to become a full-time coach.

Nate is the Lead Trainer and Lead Coach of the Prosperity Revolution. As a result of his experiences, He is able to help businesses, as well as individuals, bring out their inner leader, push through perceived physical, emotional, and mental limits, live with intention, and create a legacy.

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Ep. 64 – At the age of 13, Adriana Cecere decided she would own a business. She opened her 1st business at 17, and since then she has started, developed, and sold at least 10 businesses.

Adriana Cecere runs an alignment and growth consultancy for leaders across the globe, based in Sydney, Australia.

The methodology has been proven and developed by modeling strategies Adriana used whilst starting, developing, and selling more than ten companies over the past two decades.
The programs have depth and are outcome focused. Bespoke. Not limited.

The extensive experience and seasoned skills developed, allow Adriana to quickly identify core issues in the business and the client’s strengths and weaknesses. Adriana’s approach helps her clients with empathy and measured accountability.

Entrepreneurs, high achieving successful leaders, board members, and industry professionals call Adriana for help.

Labeled “the Back Pocket CEO ”, Adriana is the author of an Amazon #1 best-selling book. She works with business and industry leaders on their development, business alignment, transformation, and growth.

Her big picture is to make a positive impact by helping leaders across the globe and to make a difference in their lives their businesses, and the greater community.

As an Advisory Committee member of The Buttery Foundation Board, she supports and promotes development of their programs, which are designed to rebuild and empower people recovering from substance abuse.

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Ep. 63 – Over the last 10 years Hayut Yogev has worked with more than 120 startups and entrepreneurs on their strategy, marketing, and sales approach. Their success rates are exceptional.

I decided to be my own podcast guest…. It started as an idea from one of our listeners, and I decided to go for it.

Marketing has been a major part of my life for the last 32 years; With executive international brands marketing roles for the first 22 years of my career, and working with more than 120 startups and entrepreneurs on their global strategy, marketing, and sales for the following ten years.

The exceptional percentage of failures of startups companies led me to develop a unique model for startups, enabling them to find the biggest opportunity for their venture in the international market.

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Ep. 62 – Raoul Davis found the genuine power behind innovators, instigators, and initiators in Elon Musk, Deepak Chopra, and Christopher Columbus

Raoul Davis is CEO of Ascendant Group Branding, which helps CEOs, retired athletes, and executive leaders increase their top line revenue.

Ascendant’s integrated model includes brand strategy, public relations, book deals, social media, and brand design. Davis has been invited to small business forums at the White House and is considered to be an expert on CEO and executive branding.

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Ep. 61 – Lance Scoular believes in the concept of Care, Protection and Guidance for your clients.

Lance Scoular, AKA The Savvy Navigator, has been involved in International Trade and Transport for 50 years;
In 2008, Lance started receiving invitations from students in his classes to connect with them on both Facebook and LinkedIn.

Over the last nine years, he has developed and expanded his social media networks exponentially (especially LinkedIn, Twitter, YouTube, Snapchat, and beBee) and those of a select group of clients in a variety of sectors, both locally and globally.

The results have been significant.

Lance is now in the process of doing a 180-degree business pivot, refocussing away from Social Media Consulting, back to what he does best, International Trade and Transport Training.

He is soon to launch an online course “Import Export Made Easy” in video and audio as well as the “Import Export Made Easy” Podcast.

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Ep. 60 – Dr. Robin Kiera’s best advice: “Love your customers, not your product! And share your knowledge! The time of silence is over.”

Dr. Robin Kiera is the founder of Digitalscouting, and is known for his market insights.

He was one of the earliest persons to discover the Insurtech unicorn Lemonade and predicted the entry of Amazon into the insurance industry.

Among other things, this made him one of the best-known and influential persons in the finance and insurance industry, a renown key-note speaker, and sparring partner behind the scenes.

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Ep. 59 – Anne-Maria Yritys “In some point, you have to understand you can’t force customers if they don’t want to, and you can’t help people if they don’t want to”.

Anne-Maria is a Creative Communications Director at Y.E.S. Yritys Executive Services. She is a vocational teacher and has an MBA, communicates fluently in several languages and has a passion for inspiring leadership and authentic, positive communication. With her vast international experiences and love for humanity, she is a Global Citizen who values ethical leadership and responsible decision-making.

She believes that advanced communication, empowerment, knowledge, continuous development, and learning contribute to the sustainable economic development and a sustainable future in individuals, organizations, and nations across our Globe. Her mission and vision include accelerating positive change through effective change communication and leadership. She Tweets @annemariayritys & @GCCThinkActTank.

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Ep. 58 – Jonathan Gan, an awarded entrepreneur, says one of his most significant successes was when he closed a deal with one of the biggest retailers in the world in only seconds, and lost an opportunity of thousands of pounds…

Jonathan Gan has over 15 years of leadership, military experience as an Anti-Aircraft Company Commander, business and technology experience, as a Senior Project Manager at IBM, and is an entrepreneur.

Jonathan led large scale, multi million dollar, technology modernization and innovation projects for public sector clients, leading IBM, subcontractors and clients’ staff, ensuring on-time and under budget delivery.

In 2013, Jonathan founded Whichit for the mobile and SaaS application development.

Jonathan holds an MBA of the Recanati Executive MBA program at Tel-Aviv University.

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