“99% of the time, entrepreneurs don’t actually know who their client is.”
Entrepreneurship success rates are still very low.
In one of the many studies of why startups fail, the research company CBInsights found that 42% of over 100 startup founders interviewed said the top reason for failure is the lack of a market need for their product.Keep Reading »
Is the magic that helped entrepreneurs like Jeff Bullas (570K Twitter followers) or Douglas Burdett become leading successful influencers happening again?
David Meerman Scott, the successful author behind the book “The new rules of Marketing and PR’ that has changed the online world in 2007, going to do it again with his new book FANOCRACY, which he wrote with his daughter Reiko Scott?Keep Reading »
Technology (AI, Automation) Vs. Humanity Where should entrepreneurs put their $1 for marketing on in 2020?
2020 will reach the highest levels of contravention: Elon Musk: “Mark my words, AI is far more dangerous than nukes. Far.” Mark Schaefer: “The most Human Company wins” IDC: “big data and business analytics will surpass $210 billion at a CAGR of 11.9% in two years.” Many of the most successful entrepreneur guests on…Keep Reading »
The question I’ve been asked most by entrepreneurs in 2019: How to choose and create a name and logo?
And I have a good answer! I love the story of how Google chose their name. It shows an interesting process of naming a new startup or entrepreneurship. How to choose the best name and logo for my business is one of the most asked questions among entrepreneurs and new business owners. It makes…Keep Reading »
The super successful entrepreneur that followed his passions and invented a new market category
From studying economics and marketing to become a successful entrepreneur as a Portrait Artist for Professional Athletes Almost all of the 130+ entrepreneurs I interviewed on my REACH OR MISS podcast did something incredibly different; they either found a new way to do things, created a new niche, or expanded an existing market. However, very…Keep Reading »