Ep. 241 – The Most Important Law of Marketing
There are a few reasons why so many entrepreneurs fail. I believe that lack of marketing is the biggest one. And that’s also what entrepreneurs think. According to CBInsight Post-Mortem research, 42% of the entrepreneurs who failed said the number one reason for their failure was ‘No market need.’ Finding the market need is, as…
Ep. 240 – Michael Cannavo – Super73: One of the biggest tools that have worked for us has been our organic engagement on social media.
Michael Cannavo started his career on social media. He was able to infuse his own understanding of viral content, social platforms, and demographic interests into Super73, causing it to accelerate the growth and visibility of the company. As the company grew, so did his social media presence. With 500,000 followers online, Michael has been able to…
Ep. 239 – Yaro Starak: “You have to actually meet your customers where they are… Then present an alternative pattern or way to solve their problems.”
Yaro Starak is the co-founder of InboxDone dot com, an email management company with a team of 25+ serving clients including restaurant owners, venture capitalists, accountants, doctors, lawyers, real estate agents, car retailers, online coaches and more. Yaro has made 30+ angel investments in tech startups including Steezy, LeadIQ, Fluent Forever, FitBod and Nutrisense, has property…
Ep. 238 – Serioja Glorie – Sergei’s best advice for entrepreneurs: “There’s just one simple rule and it’s never, ever give up. You just have to keep going.”
Serioja Glorie is an enthusiastic Serial entrepreneur. He has a wealth of knowledge on e-commerce that can be quite beneficial to every business owner. His automation service journey started because of his personal success & demands by others to tread similar paths that yield positive results. He broke a lot of barriers and utilized an…
Ep. 237 – Toccara Karizma’s key success factor: “For me, it’s mindset. I don’t ever believe in chasing money. I chase joy, and money naturally follows.”
Toccara Karizma is a digital marketing consultant and business growth strategist. She is the CEO of Karizma Marketing, a full-service digital marketing agency dedicated to growing elite eCommerce brands online through email marketing, social media marketing, PPC, SEO, website conversion optimization, and more. Having built her own successful eCommerce business back in 2007, Toccara is…
